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Stage 3 - Monthly Maintenance (cont'd)
Log Analysis-
A Server Log Analysis needs to be run once a month in sync with your
promotions. This monthly analysis gives us the statistical information that
allows us to evaluate the effectiveness of our HTML/Meta tag optimization
and monthly submissions.
A log analysis will also reveal the search terms
and phrases individuals are typing in to locate your website. A
re-optimization of your HTML code and/or Meta tags will need to be done
BEFORE each monthly submission to the search engines.
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